Sarah Lefton is the founding director of BimBam.
Before creating the organization as a response to her own mediocre Jewish education, Sarah produced early online experiments for The New York Times, the Village Voice, Princess Cruises, and several robotics companies. She graduated from NYU’s Interactive Telecommunications Program, where her Masters work looked at the use of Geographic Information Systems (GIS), Augmented and Virtual Reality for film and TV applications.
Sarah is a recipient of the Pomegranate Prize for exceptional educators, a recipient of the Joshua Venture Group fellowship for Jewish social entrepreneurs, and was named one of the “Forward 50” most influential Jews by the Forward newspaper. She lives in Oakland with her family, and dabbles in ceramics and urban sketching.
June 12th, 2018 | Season 0 | 42 mins 37 secs
BimBam, a nonprofit Jewish media studio, has created more than 350 animated video for children and adults. Youtube analytics reveal BimBam’s content has been viewed online for thirteen million minutes, or 24 years. BimBam’s founder, Sarah Lefton, and executive director, Jordan Gill, explain how they have sought to revolutionize Jewish education through digital storytelling and meaningful screen time.